{"id":1332,"date":"2009-03-07T10:27:04","date_gmt":"2009-03-07T18:27:04","guid":{"rendered":"http:\/\/www.alevin.com\/?p=1332"},"modified":"2009-03-07T11:06:59","modified_gmt":"2009-03-07T19:06:59","slug":"social-media-page-rank-needs-url-expansion","status":"publish","type":"post","link":"https:\/\/www.alevin.com\/?p=1332","title":{"rendered":"Social media page rank"},"content":{"rendered":"<p>Back in the day, Google&#8217;s pagerank used many individual acts of linking to calculate the relevance of pages. These days, the acts of linking are occurring in near-real time and viral waves on Twitter and social network services. Links in social media are a powerful indicator of relevance. A link has been retweeted, friendfeeded, bookmarked and facebooked.  So there could be a &#8220;social network page rank&#8221; algorithm that calculated the relevance of links, and a &#8220;network digg&#8221; that showed the heat of a meme. <\/p>\n<p>One problem is that twitter&#8217;s 140 character limit encourages the use of url-shortening services like bit.ly and tinyurl, which obscure the destination and content of the link. So the service would need to expand and compare the urls, and do a little analysis to figure out when slightly variant urls link to the same content. <\/p>\n<p>A secondary problem is potential spam, but a <a href=\"https:\/\/www.alevin.com\/?p=1284\">social white list<\/a> &#8211; in Clay Shirky&#8217;s geek-felicitous term, foaf-filtering &#8211; could mitigate that.   Social self-promotion (I&#8217;ll retweet yours if you retweet mine) could be a problem, but I suspect the echo chamber effects would be fairly localized for garden variety topics, and the pop culture or political fangames would be interesting in their own right.<\/p>\n<p>Does this exist yet? Urls welcome. <\/p>\n<p>Update 1. via <a href=\"http:\/\/www.factoryjoe.com\">Chris Messina<\/a>, <a href=\"http:\/\/www.backtweets.com\">Backtweets<\/a> are the new technorati.<\/p>\n<p>Update 2. John Battelle <a href=\"http:\/\/battellemedia.com\/archives\/004858.php\">The Conversation is Shifting<a> on the trend toward social search. I don&#8217;t think it stops at neophilia.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Back in the day, Google&#8217;s pagerank used many individual acts of linking to calculate the relevance of pages. These days, the acts of linking are occurring in near-real time and viral waves on Twitter and social network services. Links in social media are a powerful indicator of relevance. A link has been retweeted, friendfeeded, bookmarked &hellip; <a href=\"https:\/\/www.alevin.com\/?p=1332\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Social media page rank&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-1332","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/prDRq-lu","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.alevin.com\/index.php?rest_route=\/wp\/v2\/posts\/1332","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.alevin.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.alevin.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.alevin.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.alevin.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1332"}],"version-history":[{"count":4,"href":"https:\/\/www.alevin.com\/index.php?rest_route=\/wp\/v2\/posts\/1332\/revisions"}],"predecessor-version":[{"id":1334,"href":"https:\/\/www.alevin.com\/index.php?rest_route=\/wp\/v2\/posts\/1332\/revisions\/1334"}],"wp:attachment":[{"href":"https:\/\/www.alevin.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1332"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.alevin.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1332"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.alevin.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1332"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}